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70% of formula is made from biobased ingredients
June 4, 2018
By: Christine Esposito
Editor-in-Chief
Downy Nature Blends has launched its first plant-based line that protects clothes from damage in wash and wear. Recent data shows that global clothing production has more than doubled over the past 15 years, but people now keep clothes for just half the amount of time they used to. In addition, more than 20% of garments are discarded because they have lost their shape, color or integrity. Downy said it set out to create a plant-based fabric conditioner with a touch of coconut oil to help peop...
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